—vs Mailchimp

MarketingAtelier
vs Mailchimp.

Unified platform vs a catalogue of add-ons.

Mailchimp stacks separately billed modules (Audience, Websites, Content, Postcards, Surveys). MarketingAtelier natively integrates nine connected modules around Maia, the AI agent that learns your brand and maintains persistent memory per project.

— Comparison table

Features
side by side.

Fifteen criteria that matter when choosing a marketing platform. Competitor features taken from their public pages: check their current offer.

FeatureMarketingAtelier
MailchimpMailchimp
Email with full generative AIAdvantage
Basic suggestions
Built-in CRM
Audiences (lightweight)
Full websites
Websites add-on
Multi-page forms with lead scoring
Surveys (basic)
Social media (LinkedIn profile; Facebook and Instagram coming soon)
Limited posts
Design system drives all creationsAdvantage
Persistent brand memory (Maia)Advantage
Orchestrated multi-module strategiesAdvantage
Native email sending
Connect your existing providerAdvantage
Automation and sequences
Native multilingual Maia
Limited
Data hosted in Europe (Paris)Advantage
All modules included from StarterAdvantage
Pricing in euros
— Key advantages

What changes
day to day.

Integrated platform vs add-ons

Mailchimp charges for each module separately (Audience, Websites, Content). MarketingAtelier brings emails, websites, forms, social, CRM, design system, and Maia together in a single plan. The modules talk to each other natively — no Zapier required.

Maia with persistent brand memory

Mailchimp offers basic AI suggestions (Intuit AI). Maia creates complete content, maintains persistent memory per project, structures multi-module strategies, and adds to its memory with every strategy review.

Data in Paris, consent on record

Data hosted in Paris, consent by channel and type, and a timestamped log of every consent change. For teams that need to document their GDPR compliance.

— In practice

Before / after,
for your teams.

Full product launch

With Mailchimp

Mailchimp handles email. The landing page goes through Mailchimp Websites (add-on). The lead form is limited. Social posts have to be managed elsewhere. Four interfaces, two invoices, separate data sources.

With MarketingAtelier

Maia builds the strategy and sets up the audience, landing page, form, campaign draft and LinkedIn posts in each module. You generate and refine the content: shared data, brand guidelines applied, one single atelier.

On-brand content creation

With Mailchimp

Mailchimp offers templates to customise manually. AI is limited to subject line suggestions. Visual consistency between emails and your website means repeating the work across every asset.

With MarketingAtelier

Set up your design system once (colours, typography, tone of voice). Maia applies it automatically to every piece of content: email, website, post, article. Consistency without re-entering anything.

Segmentation and personalisation

With Mailchimp

Contact-level personalisation variables (first name, industry). Beyond that, segments must be built manually, with automation tied to predefined audiences.

With MarketingAtelier

Segment by engagement score, tags, custom fields and automatically refreshed dynamic audiences, and personalise every email with each contact's data.

Gradual migration

With Mailchimp

Leaving Mailchimp means rebuilding everything from scratch: templates, lists, sequences, websites. Months of manual work and the risk of disruption for teams actively sending campaigns.

With MarketingAtelier

Connect your Mailchimp account in parallel, import your contacts into the CRM, and migrate at your own pace. Your history stays available in Mailchimp.

— Pricing comparison

Every module,
no add-ons.

MarketingAtelier
  • Starter (9 modules included)€29/month
  • Pro€79/month
  • Business€199/month
  • Published websites1 / 3 / 10 depending on plan
  • Maia (AI agent)Included
  • Extra modulesNo add-ons
MailchimpMailchimp
  • PricingBased on contact count
  • Plan detailsOn mailchimp.com
  • Websites add-onSeparate plan
  • Generative AIBasic suggestions
  • Currency$ USD
— Frequently asked questions

Yes. Mailchimp remains an email reference in the US, but its offering is built by stacking separately billed add-ons. MarketingAtelier offers nine connected modules (emails, websites, forms, social, CRM, design system) and the AI agent Maia in a single subscription.

— Get started

One platform,
not a catalogue.

Maia sets up your brand, prepares your first assets across every module, and structures your strategies. Every module is included in the plan — no add-ons, no third-party integrations. No credit card required to get started.

30-day free trial • 50 AI credits included • No credit card